We created a Snapchat filters for the days of the Coors Light Coors Snowbombing Festival. The Coors Light Coors Snowbombing Festival is Canada's Greatest Music Festival on snow. Filled with fresh air, blue skies, black runs and white-hot parties. An exhilarating week-long whirlwind of brilliant bands and world class DJs in the unrivaled setting of Sun Peaks, British Columbia, Canada.
Art Direction: Carmela Cammisuli
Copy: Marco Marone