YOU
DEFINE ME

#ITSWHOIAM

 

A series of posters around Toronto in support of Transgender Awareness Week of Visibility. The campaign is shedding the stigma of gender and the opinions and words of others. Using water-soluble ink, the message of the campaign gets revealed from the natural deterioration of the world.

 

 

 

Art Direction: Carmela Cammisuli

Concept Campaign

SMALLProject2-Single-Trans_urban_poster_
Project2-Trans-RAVNEET.jpg
Project2-Trans-RAVNEET-2.jpg
Project2-Trans-RAVNEET-3.jpg
Project2-closeup-Trans_urban_poster_mock
Project2-Trans-ANNIE.jpg
Project2-Trans-ANNIE-2.jpg
Project2-Trans-ANNIE-3.jpg
Project2-Trans-DANNI.jpg
Project2-Trans-DANNI-2.jpg
Project2-Trans-DANNI-3.jpg
121_urban_poster_mockup.jpg